Now more than ever, data analytics is helping decision-makers to design and deploy superior strategies that produce superior results. Managers and leaders from all levels of the organization need to understand how to define the challenges they face and how to employ analytics to address those challenges. This course will help you apply analytical business strategy by putting data analytics to valuable use inside of your company. We have created a solid base of knowledge which will allow you to go out and solve real-world business problems.
This course presents an overview as well as practical guidelines for applying analytics and data to complex business decisions as they arise. The textbook used in the course will be Profit from Science, written by the instructor.